It’s the middle of November in London and Christmas is getting so close now the city has already put most of it’s Christmas lights out. I’ve been getting some poor reviews recently after a long stream of good ones. The main complaint seems to be the fact that I have multiple Airbnb guests in my house (I have four private room listings in my 5 bedroom house). The guests seem to be expecting that it’s only just going to be them and me in the house. So when they spot other rooms it can come as a bit of a shock. However at the low prices I am charging it should not be too surprising.
What price should you charge Airbnb guests for New Years Eve?
New Years Eve in London is the one night you can’t fail to be fully booked. That is unless you are doing something very wrong. So is this the best time to cash in on your airbnb guests? You can tell yourself It’s a simple case of supply and demand. If the demand is high enough then there is no limit to what price you can charge, right? Well yes. But don’t be too greedy. My personal experience of New Years Eve is thats it’s generally a big let down. So there may be a downside to chasing in on your guests.
The euphoria leading up to the sound of London’s famous clock ‘Big Ben’ striking midnight soon leads to anti-climax. Possibly followed by moments of regret. After your guests have paid their huge sum to stay at your Airbnb they now have to leave a review. Unless they have had their best night ever (unlikely) your not going to be getting the best review you’ve ever had. Especially when they see their bank balance. So charging a too higher price could lead to some negative feedback.
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Personally I only charge my airbnb guests about 50% more for New Years Eve. Anything above that might look greedy. Also I find that the higher price you charge the more guests expect from you. So unless your going to be offering some sort of five star service then I would avoid charging too much extra. People will expect to pay a bit more on NYE but not more than double and even then that might still be seen as too much.